Business Case Guide, The Recognized Authority

The Business Case Guide 3rd Ed


3rd Edition ISBN  978­-1929500147
by Marty Schmidt
Solution Matrix Ltd 2018
PDF ebook, 424 pages  $49

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The Recognized Standard. Everything You Need to Know About the Business Case in private industry, government, or non profit organizations.

The Classic “How To” Guide

Written with the depth and detail that finance and business planning professionals require, the Guide is also rich in practical help and examples for those with little or no background in those areas. The latest edition of the Business Case Guide provides clear, practical answers to questions like these:

Build With the 6D Framework™

The Business Case Guide leads you step by step to professional quality business case results. Build your case in the 6D Business Case Framework, the practical structured approach that business people everywhere know as an industry standard.

The 6D structure helps you build and communicate the reasoning—the rationale—that “makes your case.” The 6D Framework serves, firstly, to outline of your case building process. Each stage, however, results in a report section with the same name. As a result, the 6D structure also outlines your business case report.

When report structure mirrors process structure, case readers travel the same logical path the case builder has just traveled. Cases built this way survive critical scrutiny, provide useful guidance, and predict what actually happens

 Proven Methods, Proven Results

The Guide is the authoritative resource for the 6D Framework, the same case building approach we deliver to companies and organizations like ABB, BP, Cisco Systems, Ericsson, IBM, McDonald’s, Microsoft, NASA, NSA, Royal Bank of Canada, US Department of Defense, SAP, and others. TheGuide delivers proven benefits for case builders and their organizations:

About the author, Marty Schmidt
President, Solution Matrix Ltd.

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By Marty Schmidt
© Solution Matrix Ltd 2004-2018

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Updated 2018-07-17