Captain’s Log, Entry 7286.4 — Business Case, Business Plan. Do the Terms Mean the Same Thing? It’s a question you may have to answer many times for your colleagues. In brief, the case is organized around an action, while the plan is organized around the business.
Many people ask: What’s the difference between a Business Case, on the one hand, and a Business Plan on the Other? Surprisingly few people in business are prepared to answer such questions in clear terms.
People often use the terms interchangeably or ask for one of them when they mean the other. Why? Continue reading “Business Case vs. Business Plan: Do You Know the Difference?”