Building the Business Case
Solution Matrix Ltd ®
Business Case Essentials case building authority

Business Case Essentials

4th Edition
110 pages ISBN 978-1-929500116
Published by Solution Matrix Ltd June 2014
Ebook & Printed   $29.00 In stock

The concise, complete introduction to business case analys and case building. Essentials was written for those who need to learn quickly what belongs in a business case and why—those who need to build a compelling case in the shortest possible time.

The most frequently cited business case authority in print!

Business Case Essentials. 5 star Rating: Excellent! Reviewer Eric Jones,
"Excellent! Business Case Essentials is exactly what it says it is! Essentials is one of the few practical references on business cases essential first step in a comprehensive business library, and should be stocked on the shelves of every company looking to maintain a critical advantage in these shifting waters of economic growth and recovery."
Business Case Essentials. 5 star Rating: Excellent! Reviewer Robert Autry, Dallas TX USA.
"Re-reading this, I liked it even more than when I first read it. It is concise. You can read it in a day and yes you will mark it up. Mine has post it flags sticking out like a holiday tree. But it's a great reference. I'm using the elements in this book to identify where my clients are breaking down in their business case process, then helping them to "make the case." . . . I'm not a finance guy, but the examples are basic accounting and make sense. If you're presenting to client's or your own "CxO" level, this is a great guide to have available. It's worth the price to be sure."

Since its First Edition in 1998, Business Case Essentials has helped professionals in all lines of business answer questions like these:  

  • How do I prove that one choice is the best business decision?
  • How do I establish value for benefits—even non financial benefits?
  • How do I measure and minimize risk?
  • Can I deliver practical guidance for maximizing business results?
  • How do I build a "business" case when I'm in government?

Essentials assumes no prior background in finance or business planning. Now in its 4th Edition with nearly one million copies in circulation, Business Case Essentials has become the most frequently cited business case resource in print.

What's New in the 4th Edition?

  • The PDF E-book Edition now features live links throughout for easy navigation, including Table of Contents, Index, cross references, and in-depth resources online.
  • Business Case Structure is fully integrated with the Solution Matrix Limited 6D Design Framework (D EFINE D ESIGN D EVELOP D ECIDE D EPLOY D ELIVER ).
  • 60+ contributions from readers in private industry, government, and non profit organizations.

Proven methods and proven benefits. Essentials is the textbook provided to participants in Solution Matrix Ltd Business Case seminars. It presents the same structured approach to case building that we deliver to organizations like ABB, BP, Cisco Systems, Ericsson, IBM, McDonald's, Microsoft, NASA, NSA, Royal Bank of Canada, the US Department of Defense, SAP, and others. Like our companion publication, the Business Case Guide, the Essentials provides a methodology and a framework with proven benefits for case builders and their organizations.

Author Marty Schmidt, President, Solution Matrix Ltd. .About the author, Marty J.Schmidt
President, Solution Matrix Ltd.

Order online . . .

 Business Case Essentials, PDF Ebook. Download today! $29

 Business Case Essentials, Printed edition. $29

 Business Case Essentials + Business Case Templates 2014 package. $59

The Essentials or the Guide?  

  • Business Case Essentials, 4th Ed (110 pages) is a concise, complete introduction to business case analysis for those in private industry, government, or non profit organizations. Essentials focuses on what belongs in a case and why.
  • The Business Case Guide, 3rd Ed (424 pages) presents the same proven case structure and content, with additional in-depth focus on the case building process, financial metrics, and cost/benefit estimation.

    Order both Ebooks online:

 PDF Ebooks: Business Case Essentials + Business Case Guide.  $49

Product refund announcementReceive a full refund for these products when you register for a Solution Matrix Limited Business Case seminar!

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By Marty Schmidt. Copyright © 2004-


The Business Case Guide Book

New Edition!
Business Case Guide

424 pages

3rd Ed July 2014!
Clear, practical, in-depth coverage of the case-building process and cost-benefit methods.

Business Case Guide: The standard source for industry, government, and non profit organizations worldwide.


Modeling Pro

A complete tutorial on building financial models for estimating costs, benefits, and business case results.

Modeling Pro—Live examples & templates for your own models.


Metrics Pro

Handbook, textbook, and live templates in one Excel tool. Comprehensive usage and implementation of ROI, IRR, Working capital, EPS, and 150+ more cash flow and financial statement metrics.

Metrics Pro features the Analyst Workbench & Chairman's View.


Business Case
Templates 2014

Integrated Word, Excel, and PowerPoint Template system designed to help you build a professional quality case quickly and easily.

Templates 2014—When you need a real business case.


Progress Pro

Finish time-critical projects on time with the power of statistical process control tracking. The Excel-based system makes implementing project control charting easy to use—even for those without a statistical background.

Progress Pro—When projects simply have to finish on time.


Case Building Package

The Master Case Builder
   The B Case Guide Ebook
+ B Case Essentials Ebook
+ Financial Metrics Pro V4
+ Financial Modeling Pro V4
+ B Case Templates 2014

Pkg 490   $149

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